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Sponsored feature: measuring donor engagement for fundraising success
The most successful fundraisers are strategic about donor engagement as they know that more donations come from engaged prospects says Dr Steve Francis. It’s critical to measure donor engagement to...
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Sponsored feature: Getting a handle on data queries
If your organisation is struggling with effective management of data query issues, read on for Glenn Harrison’s helpful tips – because it matters. If your organisation is struggling with effective...
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Sponsored feature: spreadsheets & super models
Selecting data requires a systematic approach and intense attention to detail. Simon White says it can sound a bit boring at parties but sometimes he does get to work with ‘super models’! Selecting...
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Sponsored feature: Fundraising database marketing top tips
If your organisation is struggling with effective management of data query issues, read on for Glenn Harrison’s helpful tips – because it matters. If your organisation is struggling with effective...
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Sponsored feature: Dealing with the menace of dirty data
Charities can save themselves a lot of money and improve their marketing by making sure their data is up to date and accurate, says Glenn Harrison. READ MORE
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Partner content: Reactivating lapsed donors
John Crewe explains what charities can learn from organisations in the mail order/multichannel retailer industry sectors in terms of reactivating lapsed donors. John Crewe explains what charities can...
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Data analytics drives empowered fundraising
‘Big data’, which refers to extremely large data sets that can be analysed for patterns in human behaviour, is fundamentally changing how charities and not-for-profits make decisions and improve their...
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Looking for upcoming grant and funding opportunities? Here are some funders with approaching deadlines, provided by Strategic Grants. Looking for upcoming grant and funding opportunities? Here are...
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Talking point: when is the right time to let a donor go?
According to a number of recent reports, donor care should be at the top of the tree when it comes to donor acquisition, retention and reactivation. But is there a time when some donors should be...
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Talking point: what is the best way to retain staff?
Being able to retain staff is a big issue within the fundraising sector. What should be done to hold onto the good people you have? Anthea Iva, The Director of Redstone Marketing, asks three...
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